Francisco Preciado Alvarez

Management

Universidad de Colima · Mexico

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About

Full-Time Professor at the Faculty of Accounting and Administration, University of Colima. Member of the National System of Researchers (SNII) and leader of the Academic Body UCOL-CA-78 Business Management, Entrepreneurship, and Organizational Transformation. My research focuses on business management, human resource management, entrepreneurship, and digital transformation in SMEs, aiming to link academic theory with practical strategies that foster competitiveness and sustainability.

Research keywords

Higher EducationEducational TechnologyTeacher EducationInformation SystemsBusiness InformaticsBusiness AdministrationHuman ResourcesEntrepreneurial Economics